Monday, February 22, 2016

Week 5 - MKTG347 - Facebook Ad


As there are many ways to advertise, social media websites have evolutionized the way advertising is done.  Facebook, in particular, has shared its contirbution to the innovation of advertising. In this day of time nearly everyone is on Facebook; making it a primary location to advertise. 

 Now Facebook offers mutilple ways to advertise both free and for a fee. Its free to create a page to promote a anything you want persay a business or blog, but in order to boost views from both mutual friends and outsiders, Facebook offers ads to meet the goals set. Goals can be set to get more views on a video or more clicks on visits to a blog post. Most Facebook ads goals are set to promote Facebook pages to get more likes from users. It is a powerful tool, that if established correctly can result in a positive ROI. 

With Facebook ads many options are are available in order to help reach the trgeteda audience. Starting off you create a campaign that then asks what the aim of the ad will be, not to forget though that this can be changed over time.  Make sure to also make the proper accomendations to setting of persay geographics, language or budget obtions. If you intend to five Facebook ad a try, it might be a good idea to give it a test run first. 

Create a page thru Facebook on any interest you may have and run an ad that will help promote the page. To promote and get some traffic using Facebook Ads, we start by going to http://www.facebook.com/ads/.

You can choose to start creating the ad and go through the process, which is pretty straightforward. If any difficulties occur then you can go to Facebook for assistance or Google it.
Towards the end, you choose how long you want your ad campaign to run and how much you want to spend. Finally, make the payment and place the order. And wait for approval from Facebook to start the advertising.

To see if there is any traffic from the ad, you can check this website: https://www.facebook.com/ads/manage. Or refer back to the Google Analytics account linked to what is being adversited. If you have any further questions on Facebook ads or would like help getting one started you can reach out to me and I will be more than glad to assist you. 

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