Thursday, March 24, 2016

Week 5 - MKTG349 - Facebook Ad Campaign


The use of Facebook ads is in my opinion is an ideal way to get your business or in my current situation my blogs out to the public and get recognition. Facebook is one of the most popular websites on the internet. Everyone has Facebook nowadays.  So picture this, in approximately one month Facebook has over a billion active users meaning plenty of exposure.  With the Facebook ads there is more control on who you want to be exposed to it. You can choose the region, interests, pictures, and age range. A budget will be created by yourself to fit your needs.

So to promote and get some traffic using Facebook Ads, we start by going to http://www.facebook.com/ads/.

You can choose to start creating the ad and go through the process, which is pretty straightforward. If any difficulties occur then you can go to Facebook for assistance or Google it.
Towards the end, you choose how long you want your ad campaign to run and how much you want to spend. Finally, make the payment and place the order. And wait for approval from Facebook to start the advertising.

To see if there is any traffic from the ad, you can check this website: https://www.facebook.com/ads/manage. Or refer back to the Google Analytics account linked to what is being adversited.


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